June 22, 2019 - Designed for summer basketball, the Why Not Zer0.2 SE strips down the original Why Not Zer0.2 for a lighter, lower and faster take on Russell Westbrook’s second signature performance s...
For the first time in league history, NBA standouts will wear the iconic Jumpman on their chest during the NBA All-Star Game. Today, #jordanbrand revealed its first-ever NBA All-Star Edition uniforms ...
Both Russell Westbrook’s playing and personal style have a unique flare. Behind each, there is balance between a meticulous attention to detail and a no fear attitude. That’s because since high school...
This fall, #jordanbrand reimagines, recreates and reintroduces the Air Jordan I, II, VIII, XI and XIII. Each was originally introduced as an oncourt silhouette, but soon took on a life off the court....
“If you were watching College Basketball in the early ‘90s, the Fab Five stuck with you. They brought a new style of play. They had swagger to their game that I hadn’t seen at the college level before...
Jordan Brand family member #russellwestbrook now owns the record for most triple-doubles. The achievement underscores an undeniable reality: Westbrook is in the midst of one of the greatest individual...
Celebrating the University of North Carolina men’s basketball team’s victory over Gonzaga University, #jordanbrand releases limited tee designs marking the Tar Heels’ sixth NCAA National Championship,...
On a cold, crisp morning in 1985, famed sports photographer Chuck Kuhn stepped onto a remote Oregon airstrip to shoot a rising basketball star -- Michael Jordan. Rather than wear his team’s iconic red...
During All-Star Week, #jordanbrand is celebrating its history with New Orleans which dates back to Michael Jordan nailing the Carolina game-winning shot of the 1982 collegiate National Championship ga...
In celebration of Williams' history-making 23rd major title, NikeCourt and #jordanbrand present two color versions of the exclusive women's NikeCourt Flare. Both inspired by the colorblocking Air Jord...
In celebration of #martinlutherkingjr, and the principles of equality and service that he stood for, many #nike and #jordanbrand athletes play today in solidarity in special all-black PEs. Nike Basket...
Roy Williams’ celebrated his 800th career win last night with a victory over Syracuse. To celebrate the occassion, #jordanbrand gifted the University of North Carolina head men’s basketball coach with...
On Dec. 25, #jordanbrand is celebrating the Christmas Day tradition of marquee professional basketball match-ups and standout style with a line of player exclusive performance shoes inspired by the cl...
When the #airjordanxvi originally released in 2001, Michael Jordan was already in the middle of his second retirement. The #airjordanxvi, designed by Wilson Smith with a bit of guidance from Tinker Ha...
Jordan Brand’s first European store, #jordanbastille, is a pinnacle retail experience that celebrates the performance, style and soul of the brand. It is located at 12 rue du Faubourg Saint Antoine, i...
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