Cookie Consent by Free Privacy Policy website Tommy Hilfiger introduces Spring 2018 Tommy Jeans campaign
february 07, 2018 - Tommy Hilfiger

Tommy Hilfiger introduces Spring 2018 Tommy Jeans campaign

AMSTERDAM, THE NETHERLANDS (February 2018) – #tommyhilfiger, which is owned by PVH Corp. [NYSE: PVH], announces its Spring 2018 #tommyjeans global advertising campaign, featuring a collection of millennial influencers including rapper #christiankingcombs, models and musicians #pyperamericasmith and #gabrielkanedaylewis, and models #dianasilvers, #linahoss and #suppark. The campaign brings a unique perspective on defying norms and defining new ways to express diversity and individuality, and will break on February 8, 2018.

The campaign, shot by #devyngalindo in California, takes the digitally savvy #tommyjeans global denim community on an adventurous journey to celebrate youth, freedom and friendship, with #christiankingcombs, #pyperamericasmith, #gabrielkanedaylewis, #dianasilvers, #linahoss and #suppark wearing street-inspired looks. The mobile-first campaign also includes exclusive video interviews with the community of ambassadors who share their irreverent approach to life, individual sense of style and bold approach to self-expression.

The Spring 2018 #tommyjeans collection, featuring styles for men and women, including apparel, shoes and accessories, celebrates speed and immediacy with a touch of vintage nostalgia. The collection gives a youthful and irreverent nod to Formula One racing pit crews with heritage work wear, loose baggy outerwear, oversized silhouettes and a strong focus on denim details. The look takes inspiration from the iconic shapes, bold colors and streamlined graphics of speed racers for a modern collection that reinvents traditional all-American classics with a rebellious edge.

TOMMY #jeans is available in select #tommyhilfiger stores, #tommyjeans stores and online at tommy.com